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Choosing a WordPress Theme

Your WordPress theme controls the appearance of your site. Choosing the right one saves significant development time. This guide covers what to look for when selecting a theme.

Free vs Premium Themes

Free themes from the WordPress.org directory are a safe starting point β€” they are reviewed for security and coding standards. Premium themes from marketplaces like ThemeForest offer more design options and dedicated support, typically $40–$80 one-time.

What to Look for in a Theme

  • Performance: lightweight, fast-loading themes rank better and convert better. Avoid themes with 50+ plugins bundled.
  • Responsiveness: must look good on mobile β€” test with Google's Mobile-Friendly Test
  • Regular updates: look at the last updated date and user reviews
  • Page builder compatibility: if you use Elementor or Gutenberg, verify compatibility

Installing a Theme

In WordPress, go to Appearance > Themes > Add New. Search the WordPress.org directory or click Upload Theme to install a premium .zip file. Click Install then Activate.

Using a Child Theme

If you plan to customise a theme's code, create a child theme first. When the parent theme updates, your customisations aren't overwritten. Many themes include a child theme generator; alternatively, use the Child Theme Configurator plugin.

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